Hybrid Deal

A hybrid deal blends the two main affiliate commission models, CPA and RevShare, into a single arrangement. The affiliate takes a smaller fixed CPA — typically $50-$100 — for each qualifying first-time depositor, plus a reduced RevShare, often 15-25%, on that player's ongoing net gaming revenue. It is the middle path between cash now and income later. Worked example: on a $75 CPA plus 20% RevShare deal, referring ten FTDs pays $750 up front. If those ten players go on to generate $4,000 of NGR over the following year, the RevShare adds $800, for $1,550 in total. A pure CPA of $150 would have paid $1,500 with no residual, while a pure 30% RevShare might pay around $1,200 in the first year but keep compounding thereafter. The hybrid sits deliberately between the two. Hybrid deals matter because they balance immediate cash flow against long-term passive income, which suits affiliates building a sustainable business rather than chasing one-off payments. They are usually negotiated with established programmes once an affiliate has shown consistent FTD volume. The common mistake is failing to check for negative carryover on the RevShare leg, where a player's net win against the operator rolls forward and erodes the residual income the deal was meant to provide. See also CPA, GGR, FTD, RevShare and negative carryover.